About The Client

The client is one of the largest US-based developers and manufacturers of high-performance gears and PC accessories for gamers, content creators, and PC enthusiasts. They served customers across the US and Canada.

Business Need

To keep pace with changing customer needs, the client wanted to upgrade their eCommerce website and make the following changes:

• Enable bundled product offering: They wanted to include the product bundle functionality to create new features for the existing products and cross-sell more products.
• Integrate with the Third-Party site: To expand their customer reach, the client wanted to integrate the bundling option on a third-party website, a platform selling consumer technology products. They also wanted to implement a voucher system and electronic Product or Service Stock-Keeping Unit (SKU) functionality on the Elgato website to offer customers special discounts and efficiently manage inventory.
• Add new payment options: To cater to international customers and boost sales, the client wanted to configure the Klarna Payment option, allowing them to accept credit card payments from multiple countries.
• Performance and process improvements: The client wanted to implement various process improvements to enhance website performance and provide a seamless customer experience.

Impact

The implemented enhancements and support by Sapours team over a period of eight months led to several benefits for the client. The client witnessed the following benefits post-implementation:

• Process improvement: The new product bundle functionality improved the process and boosted the client’s sales. It also offered customers more product details that helped them make informed decisions.
• Improved planning: The client experienced improvements in various areas, including Klarna payment integration, return and cancellation processes, ERP integration for bundled products, and activating e-product/service SKUs with seamless data import from partners.
• Better maintenance: The improved features enabled the business users and product teams to efficiently manage bundle product information, which saved their time and effort.
• Improved performance: Since bundle product creation was a new feature, creating product bundles became easier.

The successful implementation of SAP Hybris Commerce helped the client expand its customer reach, cross-sell more bundled products, provide more payment options, and acquire new customers. The website changes contributed to boosting the client’s sales and market growth.